Hospitality is now a
$100bn data business.
Is your portfolio ready?

A branded 12oz can with a QR engagement layer turns every guest at every Paladar brand into a known, reachable, repeat guest, and turns a beverage line item into margin, media and first-party data.

Global consumer loyalty market: $93.2bn in 2026, $153.7bn by 2030 (Consumer Loyalty Business Databook 2026). PwC's 2026 hospitality deals outlook puts first-party data and loyalty at the center of how these businesses are valued.